Dan Durie, Director of SmileVision, shares his thoughts on what content works - and doesn’t work - on your waiting room TV and how SmileVision was created to make content creation easier for practices. …
The foundation of a successful practice is an exceptional team. So what are the secrets to building one?…
Here are seven winning tips that make video testimonials simple and painless…
If your practice runs marketing campaigns, you should be measuring their ROI. But if you’re only tracking clicks, you’re missing valuable data...…
Do your marketing tactics only target new patients? Chances are you’re missing opportunities with the patients already on your books.…
Perfecting your first call with prospective patients can increase new treatment starts.…
Brian Anderson from Enhance Life Dental Solutions explains how ditching ‘selling’ in favour of ‘engagement’ can add value to your lead conversion process.…
Targeting cold leads when you're running an offer, promotion, or open day can help to re-engage leads who were previously uninterested or just not ready to start treatment. …
Offering flexible payment options can dramatically improve treatment conversions. Dental Finance Director Brian Carter explains more.…
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