Published 18/12/2018

Read time: 2 minutes


How long have you been using DenGro?

About 9 months.


What were your motivations for using DenGro?

After launching our PPC campaigns we found it very difficult to manage the lead journey without a CRM. DenGro was recommended to us by our PPC company and it was an easy decision to make, their platform did exactly what we wanted to do and was easy to use.


How did you manage your leads before using DenGro?

We were previously using Infusionsoft, but found this confusing and far too technical. DenGro is a clear winner.


How has DenGro made practice life easier for you and the team?

Both our Google and Facebook PPC campaigns feed directly into DenGro meaning that all our leads appear automatically in one place. This shows us exactly who has enquired and for what treatment and when.

From a marketing point of view this is vital, so we can understand which marketing channels are working and which aren’t. From a TCO perspective, it’s invaluable. It allows us to keep track of the lead, understanding their journey and reasons for treatment, so we can more easily follow up and convert them to an appointment and treatment.


Are you converting more leads with DenGro than you were previously?

Absolutely! Having all the leads in one place ensure that no lead goes astray and with the warming emails it ensures that the patient is expecting a call shortly and is not forgotten.


What’s the most useful thing about DenGro?

The storage and email warming of leads. Sometimes in a busy dental clinic you cannot call a lead instantly, DenGro ensures that the lead knows that you’ve received their enquiry and that you will be contacted shortly. It also reminds you that the calls need to be made via email/sms so never a reason to be missed.

DenGro as a business are also extremely eager to be the best that they can be. They are always happy to hear feedback on how the platform can be easier for you to use or any other functions that you might need. They take this feedback and roll with it. Brilliant company ethics.


What would you say to a practice who was thinking of using DenGro?

Do it! It’s an absolute no brainer. It’s simple, it’s affordable and it’s invaluable for any dental clinic.

Looking to simplify lead management and increase patient conversion in your practice? DenGro is helping hundreds of practices understand and influence growth. Join them.

Casestudyauradental

Name:

Amy Cuckoo

Position:

Business Development & Marketing Manager

Practice name:

Aura Dental

Location:

St Johns Wood, London

Practice type:

Private

Number of staff:

12

Name:

Erika Schoeman

Position:

Principal

Practice name:

Much Hadham Dental Care, Elegance Dental

Location:

Much Hadham and Puckeridge

Practice type:

NHS and Fully Private

Number of staff:

15


How long have you been using DenGro?

About 2.5 years now.


What were your motivations for using DenGro?

We were part of the original BETA test group in our first practice, but it’s such a part of practice life now that we wouldn’t start the second one without it!


How did you manage your leads before using DenGro?

We used a combination of a lead spreadsheet and a diary. Things have moved on quite a bit since then, though.


How has DenGro made practice life easier for you and the team?

The automated nurture messages sent out by DenGro on behalf of the practice are great - its saves the reception team so much time and makes a great first impression to new patients. As a principal, DenGro’s reports enable me to see where our leads are coming from so I can focus our marketing efforts accordingly.


Are you converting more leads with DenGro than you were previously?

Yes. Definitely.


What’s the most useful thing about DenGro?

It’s easy to use and the fact that I know we’re not losing any leads or potential revenue.


What would you say to a practice who was thinking of using DenGro?

It’s a must have for any practice. You won’t regret it, absolute 5 stars.

Looking to simplify lead management and increase patient conversion in your practice? DenGro is helping hundreds of practices understand and influence growth. Join them.


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